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In most small and medium-size businesses and organizations significant parts of website design and maintenance are the tasks of a senior manager (CEO or VP for business development). They compete with high priority short term tasks and as a result the website is often inadequate, not functional and obsolete. When you enter a website that was updated two years ago, your first thought is "they are out of business". When you get irritated by unnecessary pyrotechnics, irritating colors or difficult navigation you swear never to visit this website again. When you find poor wording or misspelling, you say to yourself "what a shame, cannot they afford proofreading?" and you deduce by analogy how is their Quality Assurance working. The result is a negative instead of a positive contribution to the company's reputation. We at Sigalon engage our business experience, out technical know-how and our attention to make the website function in an adequate way and be always updated. We construct a prototype of the website in a short time on the basis of available material: business plans, executive summaries, sales brochures, Power Point presentations, minimizing the time and effort spent by customer's senior management on website construction and updating. |